Guest Blogger: Teresia LaRocque, MCC
Many coaches use complimentary sessions to turn prospects into clients. Prospective clients get to experience the power of coaching and if it is a great fit will choose you as their coach. When your session is finely tuned and you have a good conversion rate, then by booking more sessions you’ll get more clients.
Below are 5 tips to support you to book more complimentary sessions.
1. Make Booking Complimentary Sessions a Priority
Make booking complimentary sessions one of the intended outcomes of every money-making activity you do. Money-making activities are activities that are directly related to increasing your bottom line. Continue reading
What if you adopted a new business habit each month? Not just any habits, but habits that would help you focus on the activities that create results. Would that make a difference to your income?
By the end of the year you’d not only have twelve new habits that increase your personal effectiveness but also a much more powerful business.
Every time we turn on the news or read the newspaper there is a story about the declining health of the economy. We have two choices. We can either do nothing or we can take action. Doing nothing increases stress and feelings of hopelessness while taking action gives us hope and energy.
This is the perfect time to turn your passion or expertise into a part-time business. A business allows you to supplement the income you earn from your job and take control of your economic destiny. In addition, you could even aim to grow your business so that the business income equals or surpasses your job income. Once this happens consistently, you can decide whether to stay in or leave your job. The ultimate in job security is when you don’t need your job income anymore.
Here are three ways to start a part-time business.
Now that you know what your prospects want, you’re ready to start creating your products and services right?! Before you start consider the following question:
What are the intended results you want to achieve with each of the products and services in your funnel?
It’s beneficial to determine this before creating or offering the product or service as your answers will influence your marketing strategy.
Before you start creating new products and services, find out what your prospects want. Most people create the product only to find out that their target market isn’t interested in it. It may not address their market’s most pressing challenge or the price point may be off. Then the product creator either has to find a new target market that does want the product or ditch the product.
An ideal target market is hungry for the solution to their challenge and is willing to pay for the solution. It’s much easier to give your market what they want than to guess what they want.
Here are four ways to find out what your target market wants: