Imagine you’re at a networking meeting. You meet a coach.

During your conversation the coach finds out that you’re struggling with finding work you love, which happens to be their niche.

The coach says they can help you if you hire them on a one-to-one basis. Your investment will be $450 a month and you need to commit for three months. You say you’ll think about it.

Later in the evening you meet another coach. This coach also finds out you’re trying to find work you love, their specialty area.

This coach offers you a no-cost 45-minute sample session in which you’ll explore together what work you love looks like, what’s holding you back, and what your next steps are.

Two coaches with two very different approaches. Which approach or offer is more compelling to you?  Continue reading →